FOR IMMEDIATE RELEASE
Enchantra Publishes Temperates: The New Culture of Drinking Less by Tara Oporto
Westfield, NJ, August 26, 2026
WESTFIELD, N.J., August 26, 2026. Enchantra, Inc. today announced the publication of Temperates: The New Culture of Drinking Less by founder and CEO Tara Oporto. The book is available now on Amazon in paperback and Kindle editions, and is included with Kindle Unlimited.
Temperates is a cultural and biological examination of how alcohol marketing, identity, and habit shape the way people drink, and what changes when a person chooses less with intention. It is not a recovery program and it does not ask readers to quit. It explains the machinery behind the drinking most people never question, then gives them a framework for deciding differently.
The book runs 156 pages across twelve chapters in three parts, with an introduction, and is published by Enchantra Publishing.
It anchors the Temperates platform, which also includes the Temperates app. Where most tracking tools count drinks, the app asks the two questions that change behavior: why the drink happened, and how the next day felt.
Most people who want to drink less are not looking for a program. They are looking for an explanation. This book gives them one, and then it gets out of the way.
— Tara Oporto, Founder & CEO, Enchantra, Inc.
Temperates offers a clear and resonant message: the drinking occasion doesn't belong to the alcohol industry anymore. We're entering a new frontier of conscious socializing.
— Laura Silverman, Founder of Zero Proof Nation
Availability
Paperback, $12.99, 156 pages, ISBN 979-8995975786. Kindle edition, $5.99, ISBN 979-8995975793. The Kindle edition is included with Kindle Unlimited.
About Temperates
Temperates is an Enchantra brand for people who want a different relationship with alcohol without labels, pledges, or an abstinence requirement. Through the book, the app, and the shop, Temperates supports the growing number of people choosing to drink less on purpose.
About Enchantra
Enchantra, Inc. is a Delaware C Corporation headquartered in Westfield, New Jersey. Enchantra builds brands that solve meaningful problems through modern wellness, healthcare innovation, education, and technology. The company's portfolio includes Birch & Light™, Lojo™, Temperates®, and Roundy™. More information is available at enchantragroup.com.
Media Contact
For brand assets and interview requests, see the Temperates press kit.
Related
If you found this useful, read The book, Press kit, Media coverage and About Tara.